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New 2013 BMW 316i Introduced in Malaysia below RM210k


For folks that dream to own the latest new BMW 3-series, your wish is now one step closer with the all-new BMW 316i. Thanks to BMW Group Malaysia for introducing the entry variant of BMW’s best selling and most successful premium model series in the world – the BMW 3 Series with a price tag below RM210k OTR.

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Introducing the new model variant, Dr. Gerhard Pils, Chief Executive Officer of BMW Group Malaysia said, “Today, we introduce yet another BMW for Malaysia that is built right here in Malaysia – the all New BMW 316i. As an addition to our strong portfolio of locally-assembled premium vehicles, the all new BMW 316i further underlines our commitment to this country which has been our home for the last ten years.”

Dr. Pils added that as the sixth model to join BMW Group Malaysia’s line-up of locally assembled vehicles, the new BMW 316i will allow Malaysians accessibility to an even wider range of product choices from the premium carmaker. The new BMW 316i features the latest innovations and technologies that are made available by BMW and is indistinguishable from its imported counterparts, resulting from the on-going transfer of advanced BMW assembly line technology, practices and standards to the country.

“As the leader in the Premium segment, we at BMW Group Malaysia are constantly seeking opportunities to further optimise the delivery of our premium vehicles to customers throughout the country. The all new BMW 316i will provide existing and new customers an exciting introduction to the BMW experience and we are confident that it will prove to be a strong contributor to our success here in Malaysia once again.”

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The new locally assembled BMW 316i is powered by BMW TwinPower Turbo 1.6-litre four-cylinder petrol engine. Generating a maximum output of 100 kw/ 135hp and a maximum torque of 220 Nm, the BMW 316i is also equipped with VALVETRONIC and twin-scroll turbocharging which enables it to hit the 0-100 km/h sprint in 9.2 seconds and achieve a top speed of 210 km/h.  The highly efficient engine is mated with BMW’s award winning 8-speed automatic transmission.

The all-new BMW 316i achieved an average EU test cycle fuel consumption level of 5.9 litres to every 100km travelled and a CO2 emission level of 137 grams per km. The BMW’s Auto Start/Stop function is integrated into the all-new 316i as well. 

Driving Experience Control is also a standard feature in the new BMW 316i with BMW’s COMFORT, SPORT and ECO PRO modes all available at the touch of a button.

Like all contemporary BMW vehicles, the all-new BMW 316i Series allows customers to fully benefit from the latest innovations in information technology through BMW ConnectedDrive. Connecting the driver to the car as well as to the environment, the latest variant from BMW is fitted with a host of features and equipment to exude the complete premium innovation experience that the BMW brand has to offer, be it behind the wheel or in the passenger seat.

The all-new BMW 316i features BMW Live and BMW TeleServices made available through the 6.5” freestanding LCD panel and BMW iDrive controller as standard. BMW Live enables the car and driver to receive weather and news information services via RSS feeds inside the car. Other innovation offering for in-car vehicle connectivity in the all new BMW 316i include complete USB and Bluetooth connectivity to expand functionality for mobile phones, portable music players as well as on-board mobile office applications.

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Exterior colour options for the all-new BMW 316i include Alpine White, Black Sapphire, Melbourne Red, Glacier Silver, and Mineral Grey. All cars are only available with Leather Dakota Black interior and upholstery offering.

The all-new BMW 316i is now open for booking at all authorised BMW dealerships across the country. The retail price (on the road, without insurance, with BMW Service + Repair Inclusive (BS+RI) for the new, locally assembled BMW 316i is RM 209, 800.00 in Peninsular Malaysia. 

Photo Gallery: 2013 BMW 316i Malaysia

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