{"id":16713,"date":"2016-05-26T10:32:33","date_gmt":"2016-05-26T02:32:33","guid":{"rendered":"http:\/\/www.fastmotoring.com\/?p=16713"},"modified":"2016-05-26T10:32:33","modified_gmt":"2016-05-26T02:32:33","slug":"bosch-launches-new-advantage-wiper-one-wrong-part-ruins-everything-campaign","status":"publish","type":"post","link":"https:\/\/www.fastmotoring.com\/index.php\/2016\/05\/bosch-launches-new-advantage-wiper-one-wrong-part-ruins-everything-campaign\/","title":{"rendered":"Bosch launches new Advantage Wiper & “One Wrong Part Ruins Everything” Campaign"},"content":{"rendered":"<\/fb:like>

Bosch recently launches the new\u00a0Bosch Advantage Wiper that can help\u00a0improves the safety of vehicle occupants by providing unrivalled wiping performance and endurance for enhanced road visibility. In conjunction of that, Bosch also launched the #GetItRight Workshop as part of its \u2018One Wrong Part Ruins Everything\u2019 campaign. The campaign encourages drivers to think about their car use and emphasizes not to underestimate the importance of how the smallest parts within a vehicle can make a difference.\u00a0Bosch intends advocates safe mobility with prevention of road accidents by choosing quality and reliable vehicle parts.<\/p>\n

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As part of the campaign, Bosch Malaysia revealed statistics from the World Health Organization (WHO) 2015 report, which found Malaysia\u2019s traffic-related death-to-population ratio stands at an alarming level of 24.0 to 100,000 \u2013 more than five times the rate of neighboring country, Singapore.<\/p>\n

\u201cLike majority of road users, Malaysians often do not realize that even the smallest part in a vehicle can compromise the safety of the driver and passengers. Bosch Malaysia introduces the \u2018One Wrong Part Ruins Everything\u2019 campaign in hopes to reduce number of road accidents as more drivers learn the importance of equipping their cars with quality and reliable car parts. As a leading global automotive parts supplier, Bosch utilizes innovative German engineering technology to keep vehicles in Asia moving safely,\u201d enthused Pang Yoon Kong, Country Manager of Bosch Automotive Aftermarket, Malaysia at the launch of the #GetItRight Workshop.<\/p>\n

The workshop featured a #StartWithBosch DIY vehicle maintenance session where participants were taught typical vehicle maintenance routine, including checks on the engine oil level, brake fluid level, battery life cycle and condition of the wiper blades.<\/p>\n

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Ensuring the condition of your vehicle ahead of the \u201cBalik Kampung\u201d rush<\/strong><\/p>\n

According to the AAA Foundation of Traffic Safety in the United States, 90 per cent of decisions made while driving are based on information acquired through the eyes. Effective wiper blades for an unobstructed view of the road in the rain is paramount to a driver\u2019s safety. However, of all vehicle parts which are subject to wear and tear, wiper blades are often the most neglected.<\/p>\n

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In Malaysia, much attention is directed towards the alarmingly high frequency of road accidents during the \u201cBalik Kampung\u201d period. Bosch Malaysia introduced its new Bosch Advantage Wiper ahead of the \u201cBalik Kampung\u201d rush this Aidilfitri holiday, to improve the safety of vehicle occupants by providing unrivalled wiping performance and endurance for enhanced road visibility.<\/p>\n

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\u201cImpairing the driver\u2019s visibility of the road can lead to extreme circumstances and no driver should make do with streaky windshields. With the introduction of the new Bosch Advantage Wiper, we encourage Malaysians to GetItRight and #StartWithBosch by checking the condition of their wiper blades and replace them before \u201cBalik Kampung\u201d,\u201d added Pang.<\/p>\n

Having had extensive experience in designing and manufacturing quality wiper systems since 1927, Bosch released the new Advantage Wiper featuring an exclusive \u201ctropicalized rubber\u201d that is resistant to cracks and damage from long-term ozone and sunlight exposure. Specially engineered for Asia, even under the harsh weather conditions in Malaysia, the new Bosch Advantage Wipers are able to deliver exceptional wiping endurance, performing almost as well as it is first installed, even after 200,000 wipe cycles.<\/p>\n

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Equipped with an all-steel construction, the new Bosch Advantage Wiper provides superior corrosion resistance and all-weather protection. Highlighting its hassle-free feature, the new Bosch Advantage Wiper includes a highly compatible \u201cFast-fit\u201d adaptor to suit more than 95% of vehicles in Asia.The new Bosch Advantage Wiper is now available at RM35 for a pair on Lazada and major car accessories shops. \u00a0For more information, please visit https:\/\/startwithbosch.com\/my\/<\/a>.<\/p>\n

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Gallery :\u00a0Bosch new Advantage Wiper & “One Wrong Part Ruins Everything” Campaign<\/strong><\/p>\n